Los Angeles, CA -
REWIND to 2010 at the American Music Awards...our friends at MDots called me to design the performance screen graphics for Enrique Iglesias on his mash-up of "Tonight" & "I Like it".
A very elaborate screen design for this show, which is still mostly used to this day. Lots of screens and a tricky layout too.
In the first song the creative direction was to accentuate and compliment the laser lights on stage with the screens, so we created a laser look with some high energy to mimic the practical lighting on stage. In the second song, with Pitbull making a cameo appearance, the creative was to have big bold, high contrast geometry and bold text on the chorus sections. A big musical number with lots of energy. This was a fun one to do...can't believe its been 10 years since we did this.